12 fashion brands to buy
In the middle of holiday shopping? You may have won some deals for Black Friday before, but have you made room for a few Small Business Saturday finds? This day is all about showing your support for emerging brands that may not have as much marketing reach and spend as big box retailers, but are definitely worth your attention (and your money). Not everyone can splurge on expensive ads and ad campaigns, but hey, these little brands always have a lot gift items to discover.
When you shop with small businesses, you often have a much clearer idea of where your money is going and who it is supporting. You can have peace of mind knowing that you are helping an individual entrepreneur or a small team achieve their business goals, while also getting quality products for everyone on your list. It’s the ultimate win-win, especially during the hectic holiday shopping season.
Having a direct impact on the brand you buy from is just one of the benefits of participating in Small Business Saturday. It is also a great way to shine the spotlight on the brands belonging to BIPOC which do not always receive the congratulations of the big brands. Plus, when you shop small, you usually get more insight into the supply chain for the item you’re buying. And more transparency is always a good thing when spending your hard earned money.
To get started on your hunt, scroll down for 12 Small Businesses You Can Support Today, Every Day.
We only include products that have been independently selected by the Bustle editorial team. However, we may receive a portion of the sales if you purchase a product through a link in this article.